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About Us

Welcome and thanks for visiting us at Advanced Off-Road. We are grateful to have the opportunity to serve you and be a part of your adventures. With over 13 years of professional experience in the off-road industry, we're confident our deep knowledge and expertise in purpose-built off-road vehicles will make building your 4x4 an enjoyable experience.

Advanced Off-Road was formed with the expertise of successful off-road creative entrepreneur, Matt Moghaddam (better known as Desert Chief), who has a passion for bringing value to his community. As a Bronco Raptor owner, and off-road enthusiast for over 20 years, Matt brings years of experience in vehicle customization and customer service to position Advanced Off-Road as the number one source for off-road parts and accessories. 

We care deeply for and share your passion for adventure travel and off-roading. Our business was born from the same passion, and we wish to better serve our community by providing quality products and exceptional customer service.

At Advanced Off-Road, we live by 3 core company values.

We do the right thing.  Always. We do business with the highest standards of ethics and professional behavior.

We believe that openness and honesty make for the best relationships in business and in life. Strong and positive relationships are a big part of what make Advanced Off-Road different from other online stores. Our customers, dealers and vendors are our top priority, period.

Plain and simple, we are here for YOU, the customer. Our goal is to deliver the WOW factor in service. We strive for excellence in customer service and are driven to provide value at all times.